2010, the number of PCs will exceed 40,000,000. In addition, the usage of mobile phones has reached to 62% of the population.
2. Malaysia
- Demographical perspective
-The population in Malaysia is 28,650,000. 50.4% of the population is Malaysians, 23.7% are Chinese, 11% are natives and 7.1% are Indians.
The following graph shows the population rate based on age and gender in Malaysia.
Chinese companies.
High pricing policy and securing luxurious store
Selecting mass media carefully when driving promotion and advertising strategy.
Constructing A/S network in order to back up the high class image
Providing the products which are served only in E-Mart and are popular in Korean market, except the ratio of local products set by government
Thus, our team decided to study about cosmetic market in China. We found that foreign companies like L’Oreal, Procter & Gamble Co and Shiseido have large portion of the China’s cosmetics market share while Korean companies have little portion of that. However, Korean beauty products also have high quality and Chinese people are favorable to Korean products. In other words, it is hard to under
영화배우 이병헌의 얼굴이 새겨진 도자기를 제작, 일본에서 판매 중이다. 한류 붐을 일으키며 일본에서 ‘뵨사마’로 불리는 이병헌의 인기를 활용한 판매전략이다. 도자기의 종류도 접시, 시계, 벽걸이 등 6가지나 된다. 한국도자기 관계자는 “출시 전부터 주문예약이 잇따를 정도로 반응이 좋다”며
Advertisement : Gently smiling flight attendants
① 'Her name is Asiana'
② Brand image 'New Aircraft'
③'Beautiful Smiles'
④‘World-class Service
'China and get answers from midfield’
This ad shows attractions and harmonize the
teachings of Chinese ancient sages tell our
customers’ travel needs. This series created by the
word of the good old days
Ⅳ. Analysis of STP of the two company
1. Analysis of the Korean air's STP
(1) Market Segmentation for the Korean air
① Categories of haul: Short haul market VS Long haul Market
② Categories of flight mode: Scheduled flight VS nonscheduled(kind of chartered plane flight)
③ Business passenger markets VS Leisure passenger markets
④ Passenger services markets VS Cargo services
5. Expanding On Topic – talking about natural disasters
Choose several questions among the given questions and discuss them with your partner.
(Use the phrases learned in speaking sections if you want)
1. What is a disaster?
2. Have you ever been in a disaster?
3. What kind of disasters is common in your country?
4. What can you do to prepare in advance for a disaster?
5. How mu
languages, races, ideologies and religions in India. It is important, however, that Indian don't decide which is wrong or right. Because they think generosity among the differences, they respect the other aspects even though something is different. Also, there is a religious characteristic which is special. Compared to other usual countries, Indian believes in their religion with philosophical an
1. 고대영어 이전
가. 영어의 뿌리 : 인도-유럽어족
1. 언어의 기원설
언어에 대해서 인류가 가지고 있는 가장 오래된 기록은 유태인들이 기록해 놓은 창조설화 속에서 찾아 볼 수 있다. 창세기 제 11장 제 1절부터 제 9절에 서술된 내용을 보면, Babylon에 사는 사람들이 탑을 세워 하늘에 미치게 하려고
Now the Korean discount store called E-mart that is operated by Shinsegae Corporation is keeping their growth very successfully, beating off many competitors. Shinsegae Corporation’s stock price could excess 3 hundreds thousands won and is keeping up because it attribute its success to E-mart. Their sales amount has been developing as well. In 1999 their sales amount reached at 2.3 trillion won